Aaron of CanGoogleHearMe is on his way to California
I just got off the phone with Aaron and he's really excited (and nervous I'm sure). I'm really excited for Aaron and his team for three reasons:It's a great story and a great adventure. A boy, an idea...
View ArticleThe Big Idea vs. Small Idea Debate
big.jpgThe debate about big ideas versus small ideas is dumb. It’s Fox News narrative re-framing applied to advertising. It’s a dubious act of political rhetoric that I’ve seen mostly deployed by...
View ArticleSeven Great Ways for Content Marketers to Find New Ideas
ideas-ideas-ideas.jpgI was grabbing a coffee with a random connection the other day and they asked me how I come up with so many different ideas for blog posts. They talked about how they have always...
View ArticleA Secret Source of Powerful Content Ideas
content_ideas.jpegWhile a wide variety of professionals will define content marketing in different ways, no one who actually gets it would deny the central idea is to provide valuable insights and...
View ArticleFinding the How of a New Idea [VIDEO]
untitled_2.jpgHave you ever dropped an idea because you don’t think you had the money, time, expertise, or network? I was working on a project with a colleague this week and remembered the story of...
View ArticleWhat Sharing Great Moments Can Teach Us About Change
sharing_ideas.jpgSharing successes is one of the more common facets of modern life, whether it’s sharing each new sale or target reached in the organizational world, or sharing our latest holiday...
View ArticleIs it Time You Made This Business Confession?
business_confession.jpgWe all drift. We don’t mean to…it just happens. Whether it is from our original intentions of why we set up our business, our intention to focus on our goals or even an early...
View ArticleThe Pitch Economy
tumblr_inline_nf3a4lihf71qz9ypd.jpgThose outside the media world don’t tend to question how editorial content is chosen. They may have a vague understanding of how breaking news works but much of what...
View ArticleThe Great Big List of Infographic Ideas [INFOGRAPHIC]
The Great Big List of Infographic Ideas [INFOGRAPHIC]
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